Privacy Policy
Effective October 5, 2026 · Advizia LLC
The short version (the only part you have to read)
✓ Venues own their guest data. The bar or restaurant is in charge of its guest list. We process it on their behalf and only to run Pulse for them.
✓ Opt-in for marketing. Guests only get texts or emails from a venue after they opt in, and every message has a way to opt out.
✓ Delete on request. Venues can delete their data at any time, and guests can ask to be removed.
1. Who we are
Advizia LLC ("Advizia," "we," "us") is an Illinois limited liability company. We make Pulse, software that helps bars, restaurants, nightclubs, and similar venues ("operators") run personalized, direct marketing to their own guests. This policy explains what information we handle, why, and the choices you have.
This policy covers three groups of people: operators (our customers), guests of venues that use Pulse, and visitors to advizia.ai.
2. What we collect
From operators
Account and contact details (name, business name, email, phone, venue addresses), billing details handled by our payment processor, and the settings and content you create in Pulse.
About guests, on behalf of the venue
Depending on what the venue turns on, Pulse may process:
Contact details a guest provides when they opt in or sign in (such as name, phone number, email, birthday, and ZIP code)
Visit and purchase history from the venue's point-of-sale, reservation, ticketing, and event systems
Responses to in-venue games, polls, ratings, and loyalty programs
Opt-in and opt-out status for texts and emails
Approximate presence and visit length from the Advizia Pulse device (see below).
The Pulse estimates how busy the room is by detecting nearby phones' Bluetooth signals. It uses the temporary identifiers those signals broadcast to estimate crowd size and how long visits last, and venues see only crowd-level numbers, not individual devices.
From website visitors
Information you submit through our forms (such as a demo request) and standard technical data like browser type, pages visited, and approximate location, collected through cookies and similar tools.
3. How we use the information
To run Pulse for the venue: building guest profiles, sending the venue's offers and messages, running games and loyalty programs, and reporting what brings guests back
To provide support, secure the service, and prevent fraud or abuse
To bill operators and manage accounts
To improve Pulse, using aggregated or de-identified data
To respond to demo requests and send operators product updates they can opt out of
To comply with the law
4. Text messages and email
Venues may only send marketing texts or emails through Pulse to guests who have given the consent the law requires. Message frequency varies. Message and data rates may apply. Reply STOP to any text to opt out, or HELP for help. Every marketing email includes an unsubscribe link. Opt-outs are honored promptly and apply to that venue's marketing messages.
We do not share mobile numbers or text-messaging opt-in data with third parties or affiliates for their own marketing purposes.
5. What we will never do
Share one venue's guest data with another venue
Send marketing messages to guests who haven't opted in
6. Who we share information with
We share information only with service providers that help us run Pulse, each bound by contract to protect it and use it only for us, such as:
Amazon Web Services (AWS): cloud hosting and storage, United States
Stripe: payment processing for operators, United States
Google Workspace: email correspondence with operators, United States
SMS, email, and data-enrichment providers used to deliver the venue's messages and complete guest profiles
We may also disclose information if required by law, to protect our rights or the safety of others, or as part of a merger, acquisition, or sale of assets, with notice to affected operators.
7. Data retention
Guest profiles and venue data: kept while the venue is a customer, and deleted from production within 30 days after the venue cancels
Backups: purged within 90 days
Billing records: 7 years, as required for tax and accounting
Opt-out records: kept as long as needed to keep honoring the opt-out
